Thursday, October 23, 2008

Word Woman


Welcome to another exciting installment of Word Woman's Weekly Work-Out! As you may or may not know, this weekend is the Montana Festival of the Book, an annual celebration of all things literary. As part of the action, several of Missoula Public Library's best and brightest are out there tonight competing against other teams from around Missoula in an event called the Define-a-thon, a test of mental muscle. Since Word Woman herself is unable to participate, she wishes her co-workers (including the Master of Socrates Cafe) the best of luck in their efforts to bring honor to the name of Missoula Public Library. May the Word be with you, teammates! For more information about the Montana Festival of the Book, feel free to visit http://www.humanitiesmontana.org/BookFestival/bookfest.shtml
Now, let's move on to the Word of the Week:

Glocal: (glow-cul) [adjective] In business jargon: simultaneously global and local; taking a global view of the market, but adjusted to local considerations. Also as a verb glocalize, to organize one's business on a global scale while taking account of local considerations and conditions; process noun glocalization. -- "The Oxford Dictionary of New Words", Compiled by Sara Tulloch, Oxford University Press, 1991.

Example: Businesses with a glocal outlook tend to fare better in the long run than their more short-sighted associates.

1 comment:

Anonymous said...

Congratulations to the library team with your second-place win! I'm impressed - but a little concerned you'll let your word-wise standing go to your heads. Next year, you'll prevail.